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Social Media Marketing with Youtube

YouTube For Effective Marketing for your Growing Business

YouTube marketing strategy a top priority for social media marketers | YouTube is Currently a Big Business Oppurtunity for Businesses through Social Media Marketing

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Youtube Social Media Marketing

YouTube For Effective Social Media Marketing


Get more Customers by Social Media Marketing on Youtube

YouTube Marketing Strategy a top priority for Social Media Marketing

How does a Company that sells blenders attract over 220 million views on YouTube? How does Zappos drive over 250,000 visits a year to its website from YouTube?

With over 72 hours of footage being uploaded to YouTube Social Media every minute, how do you successfully market your business on the world's largest video site and #2 Search Engine?

The Social Media Marketing Team @Auxano can provide answers to those questions and much more. Here, we explain how Small Businesses can leverage the power of Youtube Social Marketing Platform for displaying their products and services in action while also driving relevant and highly organic website traffic.

The Unique YouTube Leverage


Displaying Your Products or Services Through Video Content on Youtube

  • The Most Recent Statistics on Online Video and YouTube are mind-blowing: Nielsen reported that Youtube streamed 15 Billion Videos in the most recently recorded month. While Traditional TV Viewing was up only 0.2% over last year, Internet video viewing was up 35% and mobile video viewing went up 20%.

  • Before you consider spending your Social Media Marketing Dollars for YouTube, however, you might want to consider this other statistic: 35 hours of Marketing Video are uploaded Every Business Minute to YouTube. In the time it takes you to read this informative post on Youtube Social Marketing, about two weeks of fresh Social Media Marketing Content will be posted.

  • In other Words, there's a lot of Competition for Social Media Marketing. But, as is the case for Search Engine Optimization or SEO, marketing on any platform reveloves around Keywords and HashTags and attracting users. So, how do you maximize your ROI on YouTube Social Marketing Results?

Make your YouTube Video Findable.


Titile - your targeted Social Media Marketing keywords are in the first few words of your title

Your videos should be findable both within and outside of YouTube. Videos often appear on the first page of search engines, and are a proven method of leap-frogging your competition to the top of the search results page.

The fact that Google owns YouTube should never be overlooked. Infact, having the right videos with the right Keywords in Title, Description and MetaData can be your top SEO Strategy.

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Title for Your YouTube Video

:- Make sure your targeted Social Media Marketing keywords are in the first few words of your title. Another trick is to add a colon after your initial Social Media Marketing Keywords and rephrase your Social Media Marketing title for Maximum effect. For example, your video on YouTube for Social Media Marketing Might be called "Social Media Marketing for YouTube: The Effective Plans for Social Media Marketing.
:- Think of your video's title as its "headline." Try to have a nice balance of SEO and AGO (Attention Grabbing Optimization). Be sure to keep your branding at the end and relevant keywords at the beginning.
:- Avoid titles that trick viewers into watching a video. This will cause a huge drop-off, which will negatively impact your video's watch-time performance, along with its ranking.

Meta Data & Meaningful Description


Metadata is the information that encapsulates your video like the Title, Description, and Tags.

Let's Get Meta(Data).

Metadata is the information that encapsulates your video – the title, description and tags. By optimizing these three components of your video, you will increase the likelihood of it showing up in YouTube's search results, homepage, and related videos.

Good Meaningful Description related to your Video on YouTube


Description - first start your Description with a full URL

:- Do NOT make the #1 mistake with your description field. You want to optimize the first 1-2 sentences with a link back to your website or landing page. This is essential because YouTube truncates your description, and only the first 2 sentences are shown when viewers watch your video.
:- You'll also want to include relevant keywords here. Again, try to strike the fine balance of intriguing content that is also SEO friendly. Next, you'll want to end the description with URLs to other important sites, such as your social media presence, blog, website, etc.
:- Two things to keep in mind here: first start your description with a full URL, and second don't be stingy with your description more is… well, more. Be as descriptive and keyword-rich as possible. This will help you get found more easily by people searching YouTube for your type of content. You can also include more URLs throughout your content.

Related keywords in the tags field


Be sure to include any Social Media Marketing and all related keywords in the tags field

Tags - Be sure to include any and all related keywords in the tags field

These aren't the only variables in getting found, but they're the easiest to manage and control. Page views, subscribers, comments and likes can all affect your video's visibility.
The key to optimizing your tags is to place your important terms first. Use quotes for keyword phrases such as "video production" and provide a blend of common and long-tail keywords
You want to provide enough tags to thoroughly and accurately describe your video. Think about what your potential viewer may be searching for on YouTube.

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Thumbnails of your Youtube Videos


Along with your video title, Thumbnails act as mini Marketing Banners for your YiuTube Videos.

Thumbnails of your Youtube Videos

Along with your video title, thumbnails act as mini marketing banners for your videos. If your YouTube account is older than 30 days and is in good standing, you may have the ability to upload custom thumbnails for their video uploads.

If you have custom thumbnails enabled on your account, you should always upload a custom thumbnail along with the video. The right thumbnail can attract a huge audience on YouTube

While you're filming your video, consider what your ideal thumbnail will be, so you can take certain shots or pictures while you are on location.

Youtube for Social Marketing


The Current Reach of Social Media Marketing


Social Media Marketing with YouTube

Thumbnails of your Youtube Videos

YouTube is a social network. People forget this. A lot of people don't even know this. Yes, it's a place for free video content hosting, but you can add friends. You can subscribe to channels. You can "like" and "favorite" videos. You can interact with videos by leaving comments. You can discover people with interests similar to your own simply by seeing them comment on another video. You can additionally leave channel comments with links back to your website.

Social Media offers platforms where your readers can refer your unique and engaging content and can easily share amongst fellow consumers via the Internet (e.g., Web sites, social networks, instant messages, news feeds). Auxano helps you in managing your social media marketing platforms which results in earned media rather than paid media.


Social Media Marketing Profiles for your Business

Social Media Marketing: Getting It All Together

Just imagine that your competitor is already an established player on Social Media with long-list of followers and customers. Now, when you enter the Social Media scene, it becomes increasingly difficult for you to ramp up your Social Media activities that can provide some sort of competition to your biggest competitor. It's better to start early with steady and stable Social Media Marketing Plan with pre-defined Goals to capture your customers.

Social media marketing can help with a number of goals, such as:

  • :- Re-direct Targetted Customers to your Website

  • :- Conversions - Actual Sales from your website

  • :- Business Brand Visibility and Awareness

  • :- Creating a global brand identity and positive brand association

  • :- Communication and interaction with key audiences


Auxano: Providing Long Term Social Media Marketing Strategy

long-term strategy for social media marketing

Auxano strives to provide a long-term strategy for social media marketing. Nowadays, there are many social media channels like Facebook, Twitter, Pinterest, Tumblr, Google Plus and the list goes on. It is becoming increasingly difficult for companies to manage and update these social media platforms on a regular basis. Here, Auxano can provide simple plans for creating, updating and maintaining all media on these social platforms. We strive to provide customized Brand Identity based content for reaching the larger set of target audience and keeping them engaged for the future.

Social Media Marketing: Searching for Answers

  • :- Does the latest Social Media platforms are covered?

  • :- How the likes/shares on Social Media translates into increased leads for your sales teams?

  • :- What kind of content would be most likely to be shared on Social Media?

  • :- Selection of potential Social Networks to use.

  • :- Promotion of products and services.

  • :- How can we create visually-engaging elements for Social Media? How will these help?

    Youtube Social Media Experts

    Auxano can help you manage your Youtube Social Media Channel by Deploying its best Social Media Experts to work for the same.

  • The Social Media Marketing Team @Auxano will help you answer all of the relevant questions above. We will analyze, discuss and deploy the right Digital Marketing Strategies for marketing your products and services on the Social Media Platforms. Viral Marketing campaigns have become very popular in the online marketing world because they aim at spreading like fire. We have experience creating a number of viral and social media marketing campaigns for our clients that include viral videos, viral social games, posts and messages.

    We will advise the right Social Media Marketing Budget suitable for your Organization. Based on the overall Marketing Budget, we can further advise which Social Media Platforms to target and what would be the right amount of Social Interactions required from your end on a regular basis.



Every page has Shareable links

We integrate shareable buttons on every product page of website. You can easily share your website content on Social Media as shown in image. social media channels and your website should work seamlessly to promote your online brand. Social media buttons be displayed on the top, bottom or along the side of product page and your home page. if you have resources, articles, a blog or other valuable content on your site, you should attempt to make it as simple as possible for readers to share it with others. Social media share buttons should be displayed somewhere easy to see.

You have a great business website, and a strong social media presence. Sure, you have links back to your website on your Facebook, Twitter and Google+ accounts, but should you also link from your website to your social channels

3 Key Reasons to Add Social Media Links to Your Website

Being visible

Just having the links on your site isn’t good enough – you want to make sure that it is easy for users to find them, so they can interact with you wherever your business lives on the web. The social links/buttons should be at the top, bottom or side of your home page. To make sure users don’t leave your website completely, make sure the links open the social media channels in a new tab or window.

Link building

As search engines get smarter, it is increasingly difficult to stay on top of all the ways to make sure people can find your business online when they search. It makes sense that you want to get quality links pointing back to your website. Building quality links for your social networks helps those display more prominently in search results, which assists your overall business presence online.

Improving your ranking in search results

Although it may sound backwards, adding links to your social channels from your website actually helps increase the chance that users will find your website when they search on Google, Bing and other engines. Linking your Google+ Page and your website is useful because…it provides Google with information that we can use to help determine the relevancy of your site to a user query on Google Search.

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